Once
they have been equipped with the basic things in level 1 and 2, they
would be tested in level 3 where the real business come into the
picture. In this stage they would be exposed with how to survive in the real business. It would involve with full filling customers’ requirement, customers’ need and customer’s want. It
involves with negotiation process, presentation, tendering, investment,
doing project, competition to win projects, influencing power etc. During economy down turn how their prediction on the organisation behavior and their future. They
would be facing with very difficult scenario where they got to decide
to close the business and retrench very potential people in the
organisation or they decide to survive and come up with something which
they think could save the company survival . All these scenario would be played in the games’ simulation during the activities.
FIRST PRINCIPLEHONOR THE CUSTOMER
CUSTOMERS’ ATTRIBUTES |
OUR RESPOND
|
Customer has a NEED |
We have a JOB TO DO
|
Customer has a CHOICE |
We must be BETTER CHOICE
|
Customer has SENSIBILITIES |
We must be CONSIDERATE
|
Customer has an URGENCY |
We must be QUICK
|
Customer is UNIQUE |
We must be FLEXIBLE
|
Customer has HIGH EXPECTATIONS |
We must be EXCEL
|
Customer has INFLUENCE |
We have hope for MORE CUSTOMERS
|
BECAUSE OF CUSTOMER, WE EXIST
|
- Anon
Objective Of The Program
At the end of the program, participants would:-- Develop their own strengths and reduce their own weaknesses
- Develop stronger link and relationship between team players and leader
- Manage their people more effectively
- More human oriented
- Be able to know the characteristics customers
- Be able to manage crisis in management and business
- Understand and more focus on the company’s Vision and mission
- Understand the importance of market research
- The various factors in market research that need to considered
- Undertake a simple market research process
- Do an analysis on market data
- Formulate a the appropriate marketing strategies
- Monitor the implementation of the marketing strategies
No comments:
Post a Comment